Successful basic innovations substitute many established industries like an avalanche. Companies can generate high sales and create many new jobs by designing promising basic innovations such as robot cars. more ….
Immense pressure is being exerted on the unit costs of electric vehicles. Automotive suppliers can gain market share by radically reducing unit costs through the design of promising technology innovations. more ….
Before the end of this decade, sales of many auto suppliers will collapse due to the substitution of their products. However, at the same time they can grow by designing promising, quick innovations. more ….
Innovation success by innovation quality – this is in short the answer to the question: what leads to the rare success, what to the predominant failure of complex innovations? To find the answer, we compared a group of successful innovations with a group of failed innovations in an exploratory meta-analysis. more ….
Tricky product problems are often sticky and chewy like chewing gum: Whatever you do, you can not get rid of them. In practice, they survive because the method of trial and error has repeatedly failed, both in product engineering and in production. The good, highly significant news: Using Statistical Engineering, tricky product problems can be solved quickly and sustainably. more ….
Autonomous driving will tip the car market. In order to still be successful in the long term, many legacy OEM and suppliers have to quickly renew their complexity. more ….
The automotive market has been shrinking since the beginning of 2018. Not only since the corona crisis, many auto suppliers have been experiencing a decline in sales. The uncertainty about their future makes them skeptical. They limit one-time expenses in growth. Only plausible confidence, goals and projects enable new growth. more ….
The automotive market is shrinking. Nevertheless, TESLA is growing as the leading manufacturer of battery-electric vehicles, enjoys the highest customer satisfaction and has sustainable competitive advantages. In contrast, the legacy carmakers show life-threatening weaknesses in the maelstrom of market and innovation. Strategic measures are necessary. more ….
In rows, TESLA brings innovations to the automotive and energy sectors through electrification and digitization. TESLA will gain further competitive advantages through innovation, economies of scale and network effects and thus develop into a market participant in a narrow oligopoly. more ….
As persistent as bamboo, the number of variants of products and services is growing. If variant management is no longer sufficient to achieve adequate profit margins, a variant reduction in marketing and sales is required. more ….